Should You Call Yourself an Expert?: A candid conversation about being an expert and educator as a business owner

G

Should You Call Yourself an “Expert”? A Candid Conversation

A

Listen On: Apple Podcasts | Spotify | Amazon | RSS

SHOW NOTES:

We’ve got another great episode for you today all about when to call yourself an expert. There’s so many people in our industry that say if you know 10% more than the people around you, then you’re an expert and you should absolutely be able to teach them. There’s a lot of positives to this idea! We absolutely believe in being able to help the person behind you. Or that this 10% idea should be like a permission slip if you’re ready to move into education – reminding you that you don’t need 20 years of experience to help someone else learn. You’ll have to listen to our episode to learn exactly what we think… but we’ll give you this little reminder: it all comes down to being honest and genuine with your audience. People buy from people and that’s what matters most. 

Inside this episode, you’ll hear:

  • What we think the “10% rule” means (1:47)
  • Where calling yourself an expert can get sticky (5:56)
  • Why there’s nothing wrong with owning that you aren’t an expert (7:30)
  • The difference between “expert” and “educator” (9:05)
  • How to be there for others + help them while staying genuine to your brand (13:00)
  • Tips to navigate the transition into the education space (16:35)
  • A reminder to focus on being honest and transparent with your audience (18:10)

FULL TRANSCRIPT:

Read the full episode transcript HERE!

Links Mentioned in this Episode:

Creative at Heart

The Digital Lab

Pin this Conversation:

Should You Call Yourself an Expert?: A candid conversation about being an expert and educator as a business owner
Should You Call Yourself an Expert?: A candid conversation about being an expert and educator as a business owner

Thanks for tuning into this episode of Talking Small Business! You’re always invited to our table and we can’t wait to catch you in the next conversation!

XO,

      pinterest

      facebook

      twitter

      email

share this on:

I'm Megan

I'm Megan Martin, a Mama of 4 and a conversion-focused website designer by trade who helps passionate creatives own what makes them unique and turn what they know, love, do, and already have within them into what they can sell through digital products earning passive income!

     meganmartin.net

I'm Kat

I'm Kat Schmoyer, biz coach, educator and host of Creative at Heart Conference! I've been called "The Calendar Girl" because of my poster size Calendar and my passion for helping visionaries like YOU find a quarterly system that makes big dreams and daily’s happen!

     katschmoyer.com

g

Catch another Conversation

More real-talk episodes with biz advice on what works!

get the 411

Ever wish you could phone a seasoned biz friend to get the insider secrets on what it really takes to grow a successful small business?

10 things we would do NOW if we were starting our biz from scratch.

download the free guide (no opt-in required!):

Save yourself years of trial + error and learn the EXACT strategies we'd put into practice from DAY 1 if we were starting all over again today!

curious? Read the free guide now!

No opt-in required!